When the night sky falls over Marina Bay in Singapore, lights from the various structures reflect over the water.
There’s the towering Marina Bay Sands casino topped with a 150-metre wide infinity swimming pool, the Esplanade arts venue shaped like the nation’s beloved durian, and the newly built Marina Bay Financial Centre, which DBS Bank now calls home.
“Since moving our headquarters to the Marina Bay Financial Centre last year, DBS has cemented the Marina Bay area as Singapore’s new financial downtown. We are excited to be here as Marina Bay will be a catalyst for Singapore’s future growth,” said Karen Ngui, Managing Director and Head of Group Strategic Marketing and Communications at DBS Bank.
“As the largest bank in Singapore, one that believes in giving back to the community, we also want to make the Bay a vibrant locale and a ‘People’s Bay’, one in which everyone can enjoy.”
DBS Bank has made it clear that it wants to put the public back in public space. Initiatives that they will undertake this year include free sailing experiences on the Marina Bay, the DBS Marina Regatta dragon boat and water festival in May, the POSB PAssion Run for Kids fundraising in September, and the DBS Social Enterprise Special in November.
At the core of DBS Bank’s corporate social responsibility efforts is to champion social entrepreneurship. As a bank, they have developed a Social Enterprise Package to ease financial barriers for social enterprises, and further support them through grant funding.
DBS Bank plans to invest SGD 10 million over the next three years in the initiatives, aiming to engage the community and spread vibrancy in Singapore’s new financial downtown.
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